From:   "IP495" <announce@ip495.org>
Subject: May 10 - IP495 - Blog Success Secrets
Date:    Tue, 26 Apr 2005 18:50:48 +0000

Amanda Watlington, Ph.D., author of the new book,
Business Blogs: A Practical Guide, will reveal
the secrets to success with blogs at the May
Internet Professionals of 495 meeting.

For her book, Amanda and her co-author interviewed
over 70 well-known bloggers at firms ranging from
IBM, Microsoft, and Yahoo! to those at many smaller
businesses.  You will learn how you can apply what
Amanda discovered about blogging and the use of RSS
during her research. (If you don't know what RSS is,
don't miss this meeting!)

About Our Speaker
------------------->
Amanda Watlington, (http://www.SearchingforProfit.com)
has been  working with the Web since 1993 and is
a renowned expert in the search industry, where
she has developed patent-pending tools and
methodologies for search marketing.

In addition to Business Blogs: A Practical Guide,
Amanda is the author of two books and has written
feature articles for over thirty magazines and
journals. She is a sought-after presenter and a
recognized industry thought leader. Amanda has
appeared regularly as a speaker at Internet.com's
Search Engine Strategies, DMA/AIM’s Net.Marketing,
and  WebmasterWorld’s Search conferences. She has
also served on IAB’s Search and Research Councils
and serves on AIM/DMA’s Search Engine Marketing
Council.


Time
------------------->
6:15 PM to 8:30 PM

6:15  Let the networking begin (soft drinks and
    desserts)
6:20  The pizza arrives
7:00  Formal meeting begins
8:30  End of meeting

Location
------------------->
EMC's beautiful Executive Briefing Center (EBC),
located near Route 495, in Hopkinton, just south
of the Mass Pike. (Directions and map at
http://www.ip495.org/directions.htm)

Cost
------------------->
$10 in advance; $15 at the door.

*  Paying with PayPal
To qualify for the "in advance" rate, your
PayPal payment must be received by 4 p.m.
on the meeting day.  To pay by PayPal, click
on this link (or copy and paste the whole
thing into your browser):
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*  Paying by check
To qualify for "in advance" when paying by
check, your check must be RECEIVED no later
than the day before the meeting.

Make checks payable to "IP495" and send them to
IP495
c/o NETability, Inc.
P.O. Box 507
Marlborough, MA  01752-0507

Registration
------------------->
Complete the RSVP form on the IP495 Web site
( http://www.ip495.org/rsvpform.htm ).
Please indicate in the comments whether you
plan to pay by check, via PayPal, or at the door.

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P.O. Box 507
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(508) 624-6261